Brief
Champions Travel is a UK-based provider of sport travel experiences, offering match tickets, hotel stays, and hospitality packages for fans following their teams to fixtures across Europe and beyond.

We work with Champions Travel as their creative partner across every digital and printed touchpoint. Our weekly output covers paid social ads in multiple layouts, designed around specific teams, leagues, seasons, and holiday moments to keep their campaigns fresh throughout the year. Alongside the ads, we produce bespoke illustrations, email creative, social headers, illustrated maps, internal communications, and printed promotional material.

The wider relationship also covers branding and identity work, including logo design and refreshes, brand guidelines, and strategic input on how the brand presents itself cohesively throughout the customer journey, from the first paid ad to the post-trip follow-up.

CHAMPIONS TRAVEL

TESTIMONIALS:

"Dave and the Playbook team have successfully elevated our design strategy to a new level, demonstrating flexibility and prowess across multiple formats - social, animation, illustrations, email, brochures, brand identity, and website. 

Working with Dave and the team is a dream. We've come to expect fast responses, honest opinions and proactive thinking. Within 12 months, they've grown to understand our business deeply and are now an integral extension of our marketing function, with their incredible design work visible at every touchpoint of the user journey."

RORY MCENTEE, Head of Marketing at Champions Travel